Pay only for impressions
that actually land
No setup fees. No monthly subscription. No revenue share. Add credits and spend only when a subscriber opens and your ad loads — never on a send that nobody read.
Self-serve plans
No setup fees. No revenue share. Add credits and pay only for impressions delivered.
Publishers
Monetise every subscriber open. MailAdx fills your newsletter placements automatically with direct and programmatic demand.
Typical publisher serving fee
$0.30–$0.50 per 1,000 impressions
Credits deducted only on real opens — never on send
- Earn from every open — not every send
- Typical publisher serving fee: ~$0.30–$0.50 per 1,000 impressions
- Open-time ad server: auctions run at open, not at send
- Publisher portal with real-time fill rate, eCPM & revenue
- Direct-Sold + Programmatic + OpenRTB waterfall
- Frequency capping & per-placement floor prices
- One-time ESP integration — paste once, done
Advertisers
Reach engaged newsletter audiences at scale. Run targeted campaigns across the MailAdx network with full delivery transparency.
Typical advertiser CPM range
$3–$8 CPM (varies by niche & targeting)
Credits deducted only on real opens — never on send
- Reach engaged newsletter readers at $3–$8 CPM
- Pay only for impressions that actually load
- Topic, geo, device & list-size targeting
- Text, image & native sponsored-content formats
- Real-time delivery: impressions, clicks, CTR
- Frequency caps & daily budget controls
- IAB brand-safety & category block lists
Sign up & verify email
Admin approves account
Add $100+ in credits
Go live & track results
How much could your newsletter earn?
Adjust the sliders to estimate your monthly ad revenue.
Your newsletter details
Monthly ad impressions: 140,000
Estimated monthly revenue
Conservative ($2.00 eCPM)
$280/mo
Typical for general-interest newsletters
Typical ($4.00 eCPM)
$560/mo
B2B, finance, SaaS & developer newsletters
Estimates based on MailAdx network averages. Actual eCPM varies by niche, audience quality, and demand mix. Gross revenue before per-impression serving fee.
Buy more, pay less per impression
Credits never expire. Bonus credits added at each tier.
Starter
$100
Standard rate
Growth
$500
5% bonus credits
Scale
$2,000
12% bonus credits
Pro
$10,000+
Custom rate — contact us
Minimum top-up: $100 · Credits are pre-purchased · Deducted per impression delivered
High-volume? Talk to us.
Custom contracts, dedicated support, and volume rates for large operations.
Large Publishers
10M+ subscriber sends / month
Custom CPM floor rates, white-label publisher portal, dedicated Customer Success Manager, and SLA-backed infrastructure for high-volume newsletter networks.
Request a demoMajor Advertisers
$10,000+ monthly ad spend
Priority placement access, managed campaign setup, custom audience targeting packages, and a dedicated account manager from day one.
Contact salesAgencies & Networks
Multi-client or multi-publisher
Agency dashboard for managing multiple brands, sub-accounts with role-based access, unified billing, and consolidated reporting across your entire client portfolio.
Contact salesFrequently asked questions
Can't find your answer? Ask our team.
Ready to get started?
Create a free account in minutes, get approved, and add $100 to start delivering — or talk to us for a personalised demo first.
No credit card required to sign up · Approved within 24 hours