Help Center

Help for publishers

Sell ad space in your newsletter.

From sign-up to your first paid impression

  1. 1What MailAdx is and how the sides fitAn ad exchange for email newsletters. Who does what, and how an ad gets from a campaign to a subscriber who opens the email.
  2. 2Create your accountSign up as a publisher, advertiser or agency, with an email address or with Google.
  3. 3Verify your emailConfirm your address so your account can go to review, and get a new link if the first one has expired.
  4. 4Account review and what pending meansWhat you can do while your account is in review, what unlocks once it's approved, and what to do if it isn't.
  5. 5The Getting started checklist and guided tourWhat the checklist on your Overview page tracks, how to hide it, and how the guided tour works.
  6. 6Add your newsletterGet a publisher account, fill in your details and see what you can do before your account is approved.
  7. 7Create an ad unitSet up one ad slot in your newsletter, with its placement key, format, accepted sizes and floor price.
  8. 8Place the ad tag in your newsletterCopy the tag for a slot, paste it into your email template and test it with a real send.
  9. 9Merge tags for your mailing platformThe exact value each mailing platform needs in your ad tag, and what to do if yours can't hash an email.
  10. 10Check Tag HealthSee every ad request from your newsletters, how it ended, and how to fix any problem with your tag.
  11. 11Fill in Inventory DetailsTell advertisers what you sell, read what was measured from your traffic and see your listing as buyers do.
  12. 12Publish your ads.txt lineVerify your newsletter with ads.txt, understand each check result and control how you appear in sellers.json.
  13. 13Choose who can buy your slotsTurn network campaigns, retargeting and your own advertiser account on or off for your newsletter.
  14. 14No ads are showingWork out why a newsletter slot is empty, from the tag to your account, your settings and your campaigns.
  15. 15See your publisher earnings and statementsWhere to see what you earned, why Revenue in reports is not the same as money credited, and how to get a statement.

Getting started

Create your account and get ready to run or sell ads.

Account and team

Your profile, your team, security and activity.

Selling your inventory

Ad units, tags, your mailing platform and who may buy from you.

Campaigns

Orders, line items, targeting, budgets and creatives.

Ad formats and audiences

Interactive ads, native ads, journeys, retargeting and leads.

Deals and policies

Private deals, political ads, traffic quality and your data.

Money

Wallet, invoices, statements and payouts.

Reports and alerts

Read your numbers and act on what needs attention.

Still stuck? support@mailadx.com